Shahzeb Kazmi

Product designer who designs for the outcomes

Shahzeb Kazmi

Shahzeb Kazmi is a product and experience designer who builds systems and user interactions which move the needle. He uses AI to rapidly prototype and test ideas, and leans on it extensively in research. Currently building wealth management solutions at Ginmon, Germany.

Ginmon GmbH

2025

Led the redesign of primary flows and key pages (home and account overview) to improve transparency, simplicity, and trust. Streamlined internal design processes and structured UI documentation to reduce inconsistencies across design and implementation.

Robo-advisingAsset managementETFs

Web, iOS

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Ginmon app: key flows in motion

Web dashboard: portfolio overview with performance graph

Mobile app: home, account detail, and preferences screens

Account detail: savings rate, portfolio breakdown, and performance graph

Profile: personal data, contact details, and address

CreditBook Embedded Financing

2024

Designed the loan origination and partner management platform powering CreditBook's embedded finance ecosystem, from compliance and KYC to risk scoring and revenue tracking.

LendingKYC / ComplianceRisk assessment

Web, Android

Customers: loan pipeline with compliance and approval status

Customer profile: compliance review, documents, and loan history

KYC/KYB: document verification and automated background checks

KYC/KYB: identity documents with verification result breakdown

Revenue: loan transaction tracking with projected and earned split

Risk assessment: credit score, exposure metrics, and score evolution

Synergy

2024

Led the creation of Synergy, a code-backed design system for embedded finance. Audit, tokens, pattern library, and 2-phase handoff with engineering.

Web, Android

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Design system: components in motion

Button component: variants, states, and sizes

Typography: scale, spacing, and family rules

Table component: cell and header variants

Modal component: base and form configurations

Global rules: colour, typography, and spacing system

CreditBook Website Rebrand

2024

Rebranded the website to align with CreditBook's shift to embedded finance. Brand and web design, competitor analysis, wireframes, and visual design through to launch.

Web

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Brand launch video: new visual identity in motion

Ordr Invoice Creator

2023

Redesigned Ordr's invoicing module into a seamless, powerful tool. 120% faster invoice generation, 50% drop in time to create. Lead product design from problem definition to ship.

Inventory managementDouble-entry accountingLendingSavingsPerformance dashboards

Web, Android

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Invoice creation: end-to-end walkthrough of the redesigned flow

Create invoice: empty state with date, customer, and line items

Customer search: type-ahead lookup with contact details inline

Item selection: inventory search with price and stock info

Invoice summary: totals, tax, discount, and advance payment

Mobile view: responsive layout with full invoice breakdown

Ordr Multi Access Controls

2023

Designed a granular role-based access control system for Ordr, enabling business owners to define custom staff permissions across every module, from inventory to financials.

Web, Android

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Multi access controls: feature walkthrough

Role management: create and assign permission sets

Staff invite: onboard team members with role selection

Module permissions: granular toggles per feature area

Access summary: full role overview with permission breakdown

Mobile view: manage staff access on the go

Dashsign

2024

Designed and shipped Dashsign, a lightweight digital document signing tool built for CreditBook's lending operations. Secure passkey auth, multi-document bundles, and a guided signing flow from link to submission.

Web, Android

Passkey verification: secure one-time code before accessing documents

Signing view: guided signature placement with document navigation

End-to-end flow: browse, sign, and confirmation on mobile

Side projects

TerraVision

2025

AR application built in Unity that surfaces contextual information about real-world environments through the camera. Led the technical implementation using Unity. Collaborated with two classmates who handled research and the design of the AR cards.

iOS, Android

Müll

2025

Waste management app designed in an Applied Interaction course with four classmates. Responsible for the Home, Schedule, and Gamification screens, and helped integrate all sections into a cohesive working prototype.

iOS

Ecommerce Checkout

2025

Checkout experience designed as part of a design challenge for a luxury apparel company. End-to-end flow from cart to confirmation.

iOS

Essentia

2025

UI for an olfactory display (a scent-emitting device) designed to make the technology approachable for everyday users. Built as part of an Applied Research Project course with two classmates.

Android

RoutenMeister

2025

Smart fleet management platform that helps companies streamline and optimize underperforming routes. Designed as a team; I was responsible for the Tour Details page and the Strategy Comparison view.

Web